The Team

John Mitchell

Board Member

John Mitchell


What’s your role at EFL and what does it entail?

As a director overviewing this exciting new venture and hopefully bringing some expertise from almost 20 years in the business support sector.

Who is your favourite entrepreneur and why?

I admire all those who take risks especially when entering a competitive market and taking on the large existing players. Too many businesses these days are operating close to monopoly situations and the customer needs choice – lots of it!

How do you like your tea / coffee?

Cappuccino with an amaretti and preferably taken outside in the sunshine, watching the world go by.

If its tea – then Earl Grey, although a dip into Yorkshire tea now and then takes me back to my roots!

Where’s your favourite spot in London to hang out?

There are so many dependent upon mood, and am still exploring new places for cocktails and fine food. The river and theatre land are definitely a draw. Just wish I’d discovered London more when I was much younger!